.personalized_image {
    margin: 2em 0 0;
}
.personalized_title {
    color: #fff;
    display: block;
    margin-top: .75rem;
    font-size: .875em;
    font-weight: 700;
    line-height: 1.57;
}
.personalized_body {
    margin-top: .375rem;
    color: #fff;
    font-size: .75em;
    line-height: 1.83;
}
.personalized_link a {
    display: inline-block;
    margin-top: .375rem;
    padding: .625rem 0;
    color: #fff;
    font-size: .6875em;
    font-weight: 700;
    letter-spacing: .05em;
    text-transform: uppercase;
    border-bottom: 2px solid #da291c;
    margin-bottom: 1rem;
}